ALL THINGS DYLAN
Because fitting in was never the goal
Considered kidswear from independent brands. Sized 2 and up.
"Home to an array of independent makers, you won't find any fast fashion here."
GOOD HOUSEKEEPING
Also featured in My Baba · Aboderie · The Field
A few brands, picked properly
Designer-led, chosen by Pamela
And a panel of equally opinionated small people
Bombers, denim, character-first
SLEEPWEAR
SLEEPWEAR
Bamboo pyjamas, Oeko-Tex certified. The ones Dylan refused to take off.
OUR STORY
All Things Dylan started as a hunt. Pamela, first-time mum at 49, looking for kids' clothes that didn't make her son look like every other kid in the playground. What she found was either fast fashion or heritage prices. Almost nothing in between. So we built it.
A tightly edited platform of independent brands. Picked by us, tested by Dylan and a panel of equally opinionated small people. Because fitting in was never the goal.
THE VERDICT
“…my daughter says they are super comfortable, so much so that she doesn’t want to wear anything else! The fabric is super soft against the skin, and they wash really well.”
Verified Customer
“I ordered this mini black back pack for myself as I am a small adult… It is absolutely perfect. It is beautiful quality & looks so good.”
Verified Customer
“Granddaughter overjoyed with beautiful, comfortable knickers with their own packaging. Granny overjoyed with quality and excellent service.”
Verified Customer
Shop the Look
Cosy, planet-kind and made for layering, the Organic Kids Zip-Up Hoodie in navy is an everyday essential for kids. Made from 100% GOTS-certified organic cotton, it's soft, snuggly and gentle...
Shop the Look
The QT earns its place by reinforcing where kids wear holes and giving the rest a bit of personality. These joggers are built for the part of the day where...
Shop the Look
Bright, bold and built for everyday adventures, the Organic Kids Stripe Long-Sleeve Top is a wardrobe staple for growing kids. Made from 100% GOTS-certified organic cotton, it's breathable, super-soft and...
Good Questions
-
We curate kidswear, we don't just stock it. Every piece is from an independent, design-led brand and picked by us. Dylan tests the boys' and unisex pieces, and a panel of equally opinionated small people tests the girls'. We don't sell on Amazon. We don't run seasonal sales as default. The edit is the product.
-
Some are. We don’t claim every piece is
sustainable because it isn’t true. Some brands lead with organic cotton, GOTS
certification, or Oeko-Tex Standard 100. Others lead with craftsmanship and
design. All of them earn their place by being well-made and worth re-wearing.
That matters more than a blanket claim. -
Most orders ship within 1 to 2 working days, with tracked delivery to the UK and EU. UK delivery is free on orders over £50. Tracking lands in your inbox as soon as your parcel is on the move.
-
You can return anything within 45 days of purchase, as long as it's unworn and unused, with the tags and any original packaging it came in. That includes underwear. Quick, easy, no stress.