ABOUT US
Considered kidswear from independent
brands. Sized 2 and up.
All Things Dylan started as a hunt.
Pamela, first-time mum at 49, looking for kids’ clothes that didn’t make her son look like every other kid in the playground. What she found was either fast fashion in tiny sizes or heritage labels at heritage prices. Almost nothing in between.
PICKED BY US
So we built it. A tightly edited platform of independent brands that lead with style, craft, and quality. Some lead with sustainability. Some are mum-founded. All of them are picked by us.
Tested by Dylan and a panel of equally opinionated small people.
THE NAMESAKE
The name’s not an accident. Dylan, after Bob. The aesthetic carries the same lineage: 70s to 90s American music culture, retro stripes, worn-in tees, the kind of soulful cool that doesn’t shout.
We give back where it tracks. ATD sponsors a child’s music education through the London Music Fund.
Because fitting in was never the goal.
